Holley was born and raised in the Tri-Cities. She attended Washington State University (WSU) in Vancouver receiving her Bachelor’s with specific emphasis in management, operations, human resources, and finance. She is also a Graduate of Leadership Tri-Cities Class XVIII. Holley grew up in a family with an entrepreneurial mindset which has helped her to understand the importance of customer service. It’s also helped her look for innovative ways to enhance the overall experience families have when they come to Einan’s at Sunset. With over 17 years of customer service experience, Holley is passionate about helping people and is always looking for ways to serve in her community. She and her husband have started a non-profit called Fallen Rider Fund. Their mission is to promote road safety, unite their community, and aid families of fallen/injured riders. She currently volunteers for Safe Harbor/My Friends Place. Holley is also the President of the Washington Cemetery, Cremation and Funeral Association (WCCFA) Board of Directors.